Privacy policy

This Privacy Policy explains how Value Homeware collects, uses, stores and protects your personal information when you visit value-homeware.com or make a purchase from our store. Value Homeware is committed to safeguarding your privacy and complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR).

1. Information we collect

We collect personal information in the following categories:

1.1 Information you provide directly

When you browse the site, place an order, create an account or contact us, you may provide:

  • Name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment information (processed securely by our payment partners; we do not store full card details)
  • Order information
  • Messages or enquiries submitted to customer support

1.2 Information collected automatically

When you interact with our website, we automatically collect:

  • IP address
  • Device type and browser type
  • Pages viewed, time spent, and referring URLs
  • Cookies and similar tracking technologies (see Section 7)

1.3 Information from third-party services

We may receive limited information from:

  • Payment processors (e.g., PayPal, Apple Pay, Google Pay, major card networks)
  • Delivery and logistics partners
  • Fraud prevention or identity verification tools

2. How we use your information

We use your personal information for the following purposes:

  • To process and fulfil your orders
  • To manage payments and prevent fraud
  • To provide shipping updates and customer support
  • To manage your account
  • To personalise and improve your shopping experience
  • To send service emails such as order confirmations or return authorisations
  • To comply with legal or regulatory obligations

We do not sell or rent your personal information.

3. Legal basis for processing

We process your personal information under the following legal bases (as applicable):

  • Contract: To fulfil purchases and provide services
  • Consent: For optional marketing communications or cookies
  • Legal obligation: For tax, accounting, fraud prevention or regulatory compliance
  • Legitimate interests: Improving our website, preventing misuse, maintaining security

4. How we share your information

We share personal information only with trusted third parties necessary to operate our business, including:

  • Payment providers: to process payments securely
  • Delivery partners: to deliver your orders
  • Fraud prevention tools
  • IT and hosting service providers that support our website
  • Professional advisers (e.g., accountants, auditors) if required
  • Regulatory authorities if required by law

These parties are required to protect your information and process it only for the specified purpose.

5. Data retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy. This includes:

  • Order records: typically 6 years for tax and accounting compliance

  • Customer support messages: up to 24 months

  • Marketing preferences: until you withdraw consent

  • Website analytics data: typically 12–36 months, depending on the tool

6. Your rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete information
  • Request deletion of your data (subject to legal obligations)
  • Object to certain processing activities
  • Withdraw consent at any time (for marketing or cookies)
  • Request data portability
  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at sales@value-homeware.com.

7. Cookies and tracking technologies

We use cookies and similar technologies to:

  • Enable site functionality (e.g., cart, checkout)
  • Improve website performance
  • Analyse traffic and usage patterns
  • Provide relevant product recommendations
  • Support marketing and advertising features

You can modify your browser settings to disable cookies, but this may affect site functionality.

A full Cookie Policy can be provided upon request or added as a separate page.

8. Marketing communications

With your consent, we may send marketing emails about promotions, new products or updates.
You can opt out at any time by:

  • Clicking the “unsubscribe” link in marketing emails, or
  • Contacting us at sales@value-homeware.com

    transactional emails (e.g., order confirmation, delivery updates) are not affected by your marketing preferences.

9. Payment security

All card payments are processed securely through trusted payment gateways. We do not store full payment card details on our servers.

Industry-standard encryption and secure socket layer (SSL) technology protect data transmitted during checkout.

10. Data security

We implement administrative, technical and physical measures to protect your information from unauthorised access, loss, alteration or misuse. However, no online system is completely secure, and we cannot guarantee absolute security.

11. International transfers

Some of our service providers may process data outside the United Kingdom. When this occurs, we ensure adequate safeguards are in place, such as standard contractual clauses or other legally approved mechanisms.

12. Children’s privacy

Our website is not intended for individuals under the age of 16. We do not knowingly collect information from children.

13. Changes to this Privacy Policy

We may update this policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Continued use of the website indicates acceptance of the revised policy.

14. Contact us

If you have questions about this Privacy Policy or how your data is handled, contact:
Email: sales@value-homeware.com